Norol Hamiza Zamzuri is an Associate Professor from the Faculty of Business and Management, Universiti Teknologi MARA (UiTM), Malaysia. She holds a Ph.D in Management from Universiti Putra Malaysia, Malaysia and is actively involved in research related to event management, policy development, social innovation and sustainability. She was a member of the UiTM academic committee for the establishment of Malaysia`s first bachelor’s degree in Event Management in 2006. She is an APIEM Professional Member and has wide experience in conducting research.

She has extensive experience in event management research and innovation. Her portfolio includes being the Head of Innovation for the Research Innovation Business Unit (RIBU),UiTM from 2016-2019, Community of Research (CoRe) Management Science (MS) Director in 2019, and also as the Deputy Director for Social Creativity & Innovation, Research Nexus UiTM, Office of the Deputy Vice-Chancellor (Research & Innovation), UiTM from 2020-2022.